Assisting on set for a Jordan Brand shoot with Rhyne Howard was an exhilarating experience. From the moment I stepped onto set, it was clear that the fusion of sports, fashion, and talent was creating something extraordinary. Rhyne Howard's presence and personality in front of the camera was great, as she showcased unreleased Jordan Brand sneakers and apparel. The shoot was a collaboration between Jordan Brand and SLAM. Rhyne is a former Kentucky Wildcat and WNBA Rookie of the Year. As a part of the team behind the scenes, I witnessed the attention to detail that goes into creating each shot, from lighting adjustments to wardrobe changes. It was a privilege to contribute to the production of such a dynamic and powerful collaboration that captured the essence of both athleticism and style in one captivating shoot. I also had the pleasure of meeting Michael Jordan’s daughter, Jasmine M. Jordan, who oversees the women’s side of Jordan brand.